Inclusive Digital Marketing Accessibility
This course teaches content strategists how to integrate web accessibility (WCAG) and inclusivity standards into every stage of the content production lifecycle. It ensures that digital brand experiences are compliant, effective, and accessible to all audiences.
£380
Certified Inclusive Content Professional
- Pass mark 70%
- Certificate on completion
- Verifiable public certificate ID
- English · available globally
Inclusive Digital Marketing Accessibility: the short answers
- What is Inclusive Digital Marketing Accessibility?
- This course teaches content strategists how to integrate web accessibility (WCAG) and inclusivity standards into every stage of the content production lifecycle. It ensures that digital brand experiences are compliant, effective, and accessible to all audiences.
- Who is Inclusive Digital Marketing Accessibility for?
- It is pitched at Intermediate level for Content Strategists working in marketing, and is studied online from any country.
- How long does Inclusive Digital Marketing Accessibility take?
- Around 20 hours of study, plus the assessed assignments and one applied project.
- How is the certification assessed?
- Every assignment and the final project are assessed automatically against the published criteria. The pass mark is 70%, and an item that does not pass can be resubmitted.
- What do I receive when I pass?
- Certified Inclusive Content Professional, issued as a certificate with a unique ID that employers can check in the public certificate register.
- How much does it cost?
- £380 once, with no subscription.
What you will be able to do
- Audit content workflows for accessibility compliance gaps.
- Design inclusive copy and visual assets compliant with WCAG 2.1.
- Implement automated accessibility testing in the content review phase.
- Develop an accessibility style guide for internal content teams.
- Report on accessibility metrics and improve inclusive UX strategies.
Written by Leila Hassan, Head of Inclusive UX. Every submission is assessed automatically against the published criteria for Certified Inclusive Content Professional, and the certificate is issued the moment the assessment is complete.
20 topics in this subject area
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