Media Placement Quality and Auditing
This course covers the rigorous verification and auditing of media placement quality. Participants will learn to identify discrepancies, verify publisher performance, and ensure advertising spend delivers maximum impact.
£420
Certified Media Quality Specialist
- Pass mark 70%
- Certificate on completion
- Verifiable public certificate ID
- English · available globally
Media Placement Quality and Auditing: the short answers
- What is Media Placement Quality and Auditing?
- This course covers the rigorous verification and auditing of media placement quality. Participants will learn to identify discrepancies, verify publisher performance, and ensure advertising spend delivers maximum impact.
- Who is Media Placement Quality and Auditing for?
- It is pitched at Advanced level for Media Buyers working in marketing, and is studied online from any country.
- How long does Media Placement Quality and Auditing take?
- Around 20 hours of study, plus the assessed assignments and one applied project.
- How is the certification assessed?
- Every assignment and the final project are assessed automatically against the published criteria. The pass mark is 70%, and an item that does not pass can be resubmitted.
- What do I receive when I pass?
- Certified Media Quality Specialist, issued as a certificate with a unique ID that employers can check in the public certificate register.
- How much does it cost?
- £420 once, with no subscription.
What you will be able to do
- Audit media placement efficacy
- Verify publisher inventory quality
- Implement media spend reconciliation
- Detect and mitigate ad fraud patterns
Written by Linda Wu, Media Audit Consultant. Every submission is assessed automatically against the published criteria for Certified Media Quality Specialist, and the certificate is issued the moment the assessment is complete.
20 topics in this subject area
Each topic is written to be read on its own. Open a topic to read its description.
The curriculum for this course is being written. Sign in to start reading.
Course Builder
Prepare your assignments and one applied project in your own words and submit them here. The AI assesses each piece as soon as you submit it, and your certificate is issued immediately once the assessment is complete.
Sign in to read the topics, write your assignments and project, and receive your certificate the moment the AI assessment is complete.