Qualitative Research Design and Moderation
This course covers specialist practice in qualitative research, focusing on study design, interviewing techniques, and group moderation. It prepares researchers to extract deep consumer insights through structured and semi-structured dialogue.
£320
Certified Qualitative Research Professional
- Pass mark 70%
- Certificate on completion
- Verifiable public certificate ID
- English · available globally
Qualitative Research Design and Moderation: the short answers
- What is Qualitative Research Design and Moderation?
- This course covers specialist practice in qualitative research, focusing on study design, interviewing techniques, and group moderation. It prepares researchers to extract deep consumer insights through structured and semi-structured dialogue.
- Who is Qualitative Research Design and Moderation for?
- It is pitched at Intermediate level for Qualitative Researchers working in Market Research Fundamentals, and is studied online from any country.
- How long does Qualitative Research Design and Moderation take?
- Around 20 hours of study, plus the assessed assignments and one applied project.
- How is the certification assessed?
- Every assignment and the final project are assessed automatically against the published criteria. The pass mark is 70%, and an item that does not pass can be resubmitted.
- What do I receive when I pass?
- Certified Qualitative Research Professional, issued as a certificate with a unique ID that employers can check in the public certificate register.
- How much does it cost?
- £320 once, with no subscription.
What you will be able to do
- Develop effective qualitative study guides
- Execute professional moderation techniques
- Apply coding frameworks for qualitative analysis
- Synthesize narrative data into strategic recommendations
Written by Dr. Elena Rossi, Lead Qualitative Specialist. Every submission is assessed automatically against the published criteria for Certified Qualitative Research Professional, and the certificate is issued the moment the assessment is complete.
20 topics in this subject area
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